01. December 2022
"First off, I hate the word "Agent" - sounds so slimy and "Jerry McGuireish", says Chris McCrary, founder of Katalyst Multisport Management and manager a couple of professional triathletes. To be an triathlete in the professional sector is a major challenge and it is not made with the training alone. Organization of the competitition season, sponsors management, part-time work, regeneration, friends and family, everything belongs to it and must be managed. This represents an additional workload...
21. February 2016
Eventbrite Endurance Sports Participant Study Over 25% of web traffic worldwide now comes from mobile, and endurance athlete participants are increasingly searching for and registering for events on the go (KPCB Internet Trends Report, 2014). Endurance athlete mobile behaviors are broken down as follows: 89% use mobile to manage email 82% use mobile to search for endurance events 81% read endurance event information on mobile 70% use mobile to post updates on social 51% have registered for an...
12. December 2015
At first glance, it may not seem like training for a triathlon and branding have much in common, but let’s take a closer look. Here’s my take on just few examples of how triathlon is a lot like managing a brand: Triathlon is a multi-disciplined sport in which Triathletes need have a very clear vision Unlike single-mode sports, triathlon combines swimming, biking, and running - three separate and distinct sports in their own right. While it’s certainly possible to perform well by being...
01. November 2015
Triathlon has traditionally been many things. It has been a fantastic demonstration of endurance sport. It has been an outlet for people to express competitive drive. It has been a way for people to set and achieve goals. Training for triathlon regularly helps you deal with the stress of running a company, increases creativity and leads to better business performance. Triathlon plays a key role as an outlet in the day-to-day management of many companies. For managers, the motivation to train,...
06. March 2015
For the casual observer, triathlon appears to be an individual sport, but triathlon is not always an individual sport! My personal success in triathlon so far was because of the experience 'triathlon family'. I have come to believe that in triathlon, the sport itself may be individual, but it is through the preparation, motivation and training that you can find the team. Triathlon is definitely also a team sport, and in recent years, we've seen a new trend in triathlon marketing. Triathlon...
10. April 2012
It is so much fun to see and experience the sport of triathlon wrapped into other cultures. With the international nature of sport today, there is a now a much greater need for the languages skills and sport to exist side by side. Triathlon is a growing sport in Croatia, but has yet to achieve the prominence it does in other European countries and in the United States and Australia. I already promite the sport by writing articles. At the same time this enables me to improve my foreign language...
01. December 2011
Reading is to the mind what exercise is to the body. ~Richard Steele 1710. One of the best, modern and most addicting endurance sports consisting of swimming, cycling, and running all at varying degrees of distances in new dictionary! English - French - Croatian Dictionary of Olympic and Paraolympic Sports, 2011. - author Ljiljana Ujlaki Šubić Triatlonci ne samo da svakodnevno treniraju, već i puno čitaju i proučavaju knjige i različite časopise. Prije gotovo godinu dana sam najavio novu...
30. November 2011
Dok je triatlon još u razdoblju ranog djetinjstva u odnosu na ostatak sportske zajednice, službena tijela i veliki igrači u svijetu businessa koji su na bilokoji način povezani sa triatlonom nikako ne zaostaju za drugima što se može najbolje vidjeti iz korištenja usluga medija. Po mnogima je triatlon sport koji je 'underground' ili 'non-mainstream' i upravo u većoj promociji socijalnih medija digitalnog doba vide glavni ključ širenja popularnosti triatlona. Da bi triatlon kao svaki...
14. November 2011
Svjetsko prvenstvo u ironmanu u Koni na Havajima je i 'neslužbeni' kraj triatlonske sezone. Međutim, Kona također pruža zaposlenima u triatlonskoj industriji priliku da vide na licu mjesta kako se njihovi proizvodi 'nose' protiv konkurencije ili kakvo je barem mišljenje o tim proizvodima u očima najelitnijih triatlonaca na svijetu. Kona Bike Count s godinama je postao najvažniji barometar po kojem se procjenjuje vrijednost određene opreme. Cervelo pokazuje svoju dominaciju već zadnjih...
30. June 2011
No tienes que ser una "super woman"! Gdje je mjesto triatlona u prethodnom naslovu 'Žene u sportu'? Predsjednica Međunarodnog triatlonskog saveza često promiče u svojim izjavama ravnopravnost spolova u triatlonu i zalaže se za povećanje broja žena koje se bave triatlonom. Žene koje se natječu u triatlonu i u ostalim sportovima izdržljivosti su manjina u odnosu na broj žena koje sudjeluju u drugim sportovima. Prema podacima Španjolskog triatlonskog saveza udio natjecateljica na...