FLYTRI Championships
In 2017, I developed the FLYTRI inter-airline competition concept, which was supported by Azores Airlines during an independent triathlon event. This event, originally known as the Triathlon Azores Airlines, was later rebranded through my involvement as part of the Ocean Lava Planet Triathlon Series, becoming the Ocean Lava Azores Islands Triathlon.
Ocean Lava Azores: Triathlon in Naturparadies mit FLYTRI Meisterschaften via Tri2b.com
Açores é novo destino Ocean Lava via Azores Airlines Blog & Check-In
The objective of the FLYTRI inter-airline competition was to foster positive relations among professionals working in civil aviation by promoting and encouraging participation in the sport of triathlon.
Since February 2018, I have no longer been working with Ocean Lava Planet as International Marketing Manager. The organisers of the triathlon event in the Azores Islands (Portugal) have since decided not to continue supporting this innovative event concept due to budgetary and strategic priorities.
Flying is a profession that demands both cognitive performance and physical fitness. It is common for members of flight crews to maintain an active lifestyle, with many pilots and flight attendants participating in triathlon and other endurance sports. Some travel with their bicycles in bike cases, train during layovers, and, on routes to destinations such as Hawaii or the Azores Islands, even use the opportunity to swim in the ocean.
The benefits of exercise extend beyond physical health. Regular activity helps reduce stress levels and enhances overall well-being. For many aviation professionals, maintaining fitness while travelling is a matter of making consistent, intentional choices - despite early flights, limited food options, and time spent in hotels away from home.
Do you know how many triathletes are currently working within the global civil aviation industry (pilots, flight attendants, and related roles)?
I have recently completed initial research into triathletes employed in the airline sector worldwide. The findings indicate a significant number of active endurance athletes within the industry, many of whom positively influence their colleagues through their lifestyle and sporting engagement.
The goal of FLYTRI is to create a sustainable emotional and professional connection between airline brands and their employees, while promoting an active and healthy lifestyle. At the same time, it offers a platform for increasing brand visibility, strengthening engagement, and reaching a wider audience of potential customers and partners.
I am currently seeking interested race organisers who may wish to incorporate a FLYTRI Inter-Airline Championship into their event portfolio, ideally in collaboration with supporting airline partners.
Similar concepts already exist, such as military triathlon championships and competitions for medical professionals (for example in Germany). However, there is currently no dedicated international competition for triathletes working in civil aviation, including pilots, flight attendants, and other airline staff.
Would you be interested in exploring how your event could benefit from a partnership with FLYTRI?
If so, I would be happy to share a short presentation outlining the concept and opportunities in more detail.